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Nick Peters

Marketing Watch: The Bake has trekked off also adblocks may 'acceptable adverts' for you!

Nick Peters
Original Broadcast:

Marketing Watch

Marketing Watch: The Bake has trekked off also adblocks may 'acceptable adverts' for you!
In Marketing Watch this week Nick Started by speaking with Rick Hirst, CEO of one of Britain’s leading advertising agencies Carat, And questioned whether he thought Channel 4's accusation of the BBC's highly popular Great British Bake off was a huge risk. Then Nick spoke with Guy Phillipson, from the Internet Advertising Bureau about how Adblock Plus, will start allowing ads that it finds acceptable on your browser without your knowledge.