Adam Cox is joined by Christine Gouldthorp, Consumer Expert at PriceRunner, to discuss new research from PriceRunner which revealed major concerns over pricing during Black Friday in the lead up to Christmas. They look at how concerned Brits should be about so-called ‘fake deals’ online ahead of Black Friday and is HGV driver shortages will affect prices this year. Christine also gives advice on what to do to ensure shoppers don't get ripped off while doing their Christmas shopping.