Adam Cox is accompanied by David MacLeod, the Brand Manager at Rowan, for a discussion on recent findings that indicate the significant growth of new knitters in Britain during the pandemic has not waned, unlike numerous other pandemic-related hobbies. Together, they delve into the reasons behind the enduring fascination with arts and crafts, while David shares his personal journey into the world of knitting. Furthermore, David sheds light on Rowan Connect and highlights the community-driven nature of knitting. https://knitrowan.com/