In Edinburgh today the future of The TV market in Scotland in terms of audiences, commissioning and the BBC is being debated. It'll focus on priorities for serving audiences, commissioning and for supporting independent production, this conference will examine the future of the TV market in Scotland.
With the BBC White Paper placing greater emphasis on devolved content, delegates will consider the impact in Scotland and the recommended changes to the way the BBC is governed, regulated and funded.
Delegates will also discuss how all broadcasters can best respond to the rapidly changing media market - and to new patterns of audience demand and demographic changes, following concerns over the quality and quantity of programming serving audiences in Scotland.
Our Scotland correspondent, Maurice Smith, joins us on the line.