A company's financials are more than just a set of numbers. They can tell a story that helps us understand the core of a business and where its growth opportunity lies. John Rotonti talks with fellow Motley Fool senior analyst Auri Hughes about the financials to watch before putting your money into a publicly traded company. They discuss profit drivers in a company’s balance sheet, the portions of a 10-K to which investors should pay close attention, and metrics that provide insights about a company’s growth prospects.
