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Nigel Cassidy

“Advertising has grown out of all recognition” – Rupert Staines on the industry & digital fraud

Nigel Cassidy
Original Broadcast:

Share Radio Breakfast

“Advertising has grown out of all recognition” – Rupert Staines on the industry & digital fraud
As promotions and marketing activity shifts online, fraudsters are following suit. Advertisers are vulnerable because they have to rely on data detailing consumers visits to websites or clicks on ads. And it’s that data on online behaviour which is increasingly being faked - so advertisers pay for non- existent viewings of their messages. Recent studies have suggested that worldwide, markets could soon be wasting billions on digital advertising that is never seen. Rupert Staines, European MD of RadiumOne, joined Share Radio to talk on this.
Guests:

Sara Sjölin, Rupert Staines


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Robyn Dwyer

Founder Tim Heard explains BUD.

Robyn Dwyer
Original Broadcast:

Home Consumer Issues

Founder Tim Heard explains BUD.
If you are struggling to conceive you may be interested in a new digital resource. Its called BUD which stands for 'babies under development', and the website www.littlebud.com provides a platform for people wanting to share their stories. Robyn Dwyer was joined by founder Tim Heard to hear the story behind BUD.
Guest:

Tim Heard


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Georgie Frost

CEO of Laduma, Ben Smith, explains virtual reality.

Georgie Frost
Original Broadcast:

Consuming Issues

CEO of Laduma, Ben Smith, explains virtual reality.
Virtual reality has become a major new technology capable of transporting people to fantastical landscapes in a game or film set. Increasingly though it is also being used as a tool by journalists, teachers, healthcare workers and retailers to help understand the world around us. Ben Smith is CEO of Laduma, a virtual reality company, and he spoke to Georgie Frost to explain more.
Guest:

Ben Smith


Published:
Sarah Lowther

Morning Money: Why is Open Data important? Peter Wells ahead of the Open Data Institute’s Annual Summit

Sarah Lowther
Original Broadcast:

Morning Money

Morning Money: Why is Open Data important? Peter Wells ahead of the Open Data Institute’s Annual Summit
What is Open Data, why is it important and what will happen to this ideology in Post-Brexit Britain? These are the big issues being discussed at the Open Data Institute's Annual Summit. And Share Radio’s Matt Cox has been speaking to the institute's policy associate, Peter Wells.
Guests:

Matt Cox, Peter Wells


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Georgie Frost

Tony Neate, chief executive of Get Safe Online, talking about online fraud

Georgie Frost
Original Broadcast:

Consuming Issues

Tony Neate, chief executive of Get Safe Online, talking about online fraud
Cyber crime is a growing menace - with losses averaging £210 per adult a year, according to a study. It also found more than a third of victims did not report the offence - meaning the overall amount lost could be even more. Georgie was joined on the line by Tony Neate, the chief executive of Get Safe Online to discuss the research findings and find out how to be safe from the growing crime.
Guest:

Tony Neate


Published:
Nigel Cassidy

Morning Money: What lies ahead for Twitter?

Nigel Cassidy
Original Broadcast:

Morning Money

Morning Money: What lies ahead for Twitter?
Twitter's announcement that it will shut down its Vine video service and cut 9% of its workforce, put the future of the social media platform in question. Jerry Daykin, Global Digital Partnet at Carat, joined Share Radio to discuss.
Guests:

Rachel Winter, Jerry Daykin


Published:
Sarah Lowther

Morning Money: Could the tax sector be disrupted by tech? Garrick Hileman offers his view

Sarah Lowther
Original Broadcast:

Morning Money

Morning Money: Could the tax sector be disrupted by tech? Garrick Hileman offers his view
HM Revenue and Customs has already announced its plans to take tax fully digital by 2020, but could new tech really move the sector light years ahead? It's been suggested everything from Artificial intelligence to Blockchain could be used to improve how taxes are collected and processed. Matt Cox has been speaking to monetary innovation researcher, Garrick Hileman, about this.
Guests:

Matt Cox, Garrick Hileman


Published:
Sarah Lowther

Morning Money: Is Twitter in trouble?

Sarah Lowther
Original Broadcast:

Morning Money

Morning Money: Is Twitter in trouble?
Twitter’s latest results reveal that while its user base is growing, the social media site is still struggling to monetise its content, with ad revenue growth slowing. It has now also announced a 9% cut of its workforce. So why has twitter struggled where other mass market online destinations, such as Facebook, have succeeded? Matt Cox discussed this with tech consultant Chris Green.
Guests:

Matt Cox, Chris Green


Published:
Nigel Cassidy

Morning Money: Are the courtrooms of the future going to be the domain of AI?

Nigel Cassidy
Original Broadcast:

Morning Money

Morning Money: Are the courtrooms of the future going to be the domain of AI?
A computer software was used to predict the results of nearly 600 past cases from the European Court of Human Rights - it managed to match the human judges' verdicts with 79% accuracy. So does this mean computers could help serve up justice in the future? Share Radio's Matt Cox heard from Dr Dimitrios Tsarapatsanis, Law Lecturer at the University of Sheffield and co-author of the research.
Guests:

Mike Ingram, Dimitri Tsapatsanis


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Nigel Cassidy

Morning Money: The future of advertising – Craig Tuck of RadiumOne looks into the challenges involved

Nigel Cassidy
Original Broadcast:

Morning Money

Morning Money: The future of advertising – Craig Tuck of RadiumOne looks into the challenges involved
The longer-term future for the advertising industry is very different, as we spend much of our time on mobiles, tablets and watching streamed content. Already advertisers are using every kind of hi-tech digital tool to plan and measure their campaigns to get their messages to customers. But the changes are said to have caused a growing gulf between the old-school creatives who come up with the campaigns and the tech people who are needed to deliver the ads. RadiumOne has launched a new division to explicitly deal with this issue, and Share Radio spoke with the European MD of the company, Craig Tuck, who joined us to talk about the future of advertising.
Guests:

Chris Bailey, Craig Tuck


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