Modern Mindset: The Branding Queen

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Adam Cox

Modern Mindset: The Branding Queen

Adam Cox
Original Broadcast:

Modern Mindset

Modern Mindset: The Branding Queen
Adam Cox is joined by branding expert Desislava Dobreva, also known as “The Branding Queen”. Des discusses exactly what branding is – and what it isn’t. They talk about why brands are so important, and how smaller companies and sole traders can use the principles of branding to build and establish a brand that is effective. Des offers some tips, and advises of the key pitfalls to avoid.
Guest:

Desislava Dobreva


Published:

Topics: Profiles, Small Businesses, Case Studies, Starting a Business (in Entrepreneurs & Business Leaders)


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